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Overview

Finally, customer feedback that drives real action​

Linked Actions bridges the gap between customer insights and product development by seamlessly connecting Unwrap's feedback intelligence directly to your team's workflow in Jira, Asana, and other project management tools.

Imagine this: You discover a critical customer pain point in Unwrap, and with just a few clicks, you've created a linked task in your project management tool. No context switching, no lost insights, no broken telephone between feedback and action.

The problem we solved​

You know the frustration: You uncover game-changing insights from customer feedback, whether it's a product gap that's costing you customers, a bug that's driving churn, or a feature request that could unlock new market segments. But then what?

You screenshot the insight, jump to Jira, create a ticket, try to remember all the context, and hope the development team understands the customer impact. Meanwhile, weeks later, you're wondering: "Did we ever fix that thing customers were complaining about?"

Linked Actions eliminates this broken workflow entirely. Now your customer insights and the work to address them live as one connected story, creating true accountability from feedback to feature delivery.

Workflows that will transform how you handle feedback​

Never lose track of customer-driven work again​

Every Group page now shows you exactly what's being done about customer feedback: due dates, current status (pending, completed, etc.), and who's accountable. Finally, you can answer "What happened to that customer complaint?" with confidence instead of detective work.

Linked actions

Instantly see what's being fixed (and what's not)​

One filter on the Explore page shows you every customer issue that has active work assigned to it. No more wondering if that critical bug report fell through the cracks—if it's important enough to track, it's important enough to act on.

Open bugs

Spot the gaps before they become problems​

Here's the game-changer: See every customer pain point that doesn't have work assigned to it yet. These are your blind spots, the feedback patterns that could be costing you customers while sitting in your backlog untouched.

Ready to connect feedback to action? Here's how:​

What you'll need:

  • Your Unwrap account (you're already here!)
  • Access to one of our supported project management tools with permissions to add integrations

Step 1: Connect your tools in 60 seconds
Head to your Organizations page, click 'Connect' next to your preferred tool, and complete the quick authentication flow. That's it, your tools are now talking to each other.

Step 2: Start linking insights to action
From any Group page, click 'Linked actions' to connect customer feedback directly to the work that will address it. Watch as your feedback-to-feature pipeline becomes transparent and accountable.

Supported Tools​

Linked Actions currently supports the following project management tools:

  • Jira - Full setup guide with authentication requirements
  • Asana
  • Linear

More integrations coming soon! Have a tool you'd like to see supported? Let us know at contact@unwrap.ai.