Salesforce Message In-App And Web

Last updated: January 29, 2026

Unwrap integrates with Salesforce Message In-App and Web to import and analyze your user messages, providing insights from customer interactions within your applications and website.

Permissions

Before you can configure the Salesforce Message In-App and Web Integration on Unwrap you must first create a user in your Salesforce Org that has the permissions to add "Connected Applications". Follow the directions here

Step 1: Start Integration Setup

  • Go to the Integrations page in Unwrap.

  • Locate the Salesforce Message In-App and Web integration and click Connect.

Step 2: Enter Integration Information

You’ll be prompted to provide the following details:

  • Integration Name: Enter a unique name for this integration that accurately reflects the feedback source or purpose (e.g., "Salesforce In-App Messages - EMEA"). Name the integration as accurately as possible to ensure clarity for your team.

  • Salesforce Domain Name: Enter your Salesforce subdomain only. For example, if your Salesforce URL is https://mycompany.my.salesforce.com, enter just mycompany.

  • Salesforce Objects to Join: Provide a custom JSON string to join additional Salesforce objects. You can leave this blank when first configuring the integration.

  • Submitter Alias Field: Enter the custom field name to be used as the submitter alias.

Step 3: Authenticate, Validate, and Submit

  • Click Authenticate to connect your Salesforce account.

  • Once authenticated, click Validate to confirm your domain and configuration details.

  • After validation is successful, click Submit.

  • Data ingestion and analysis will begin. Please allow 2–3 hours for your Salesforce Message In-App and Web data to appear in Unwrap.